506.727.4080

At DPG Communication,

every project is a meeting of strategy and creativity.

We transform our clients’ needs into concrete and lasting solutions, combining strategic rigor, human understanding, and creative boldness. Discover how our work comes to life through meaningful projects.

Case Study

Fonds AEFNB pour l’enfance

Client Expectations

Led by the Association des enseignantes et des enseignants francophones du Nouveau-Brunswick (AEFNB), the AEFNB Children’s Fund aims to support initiatives that promote children’s well-being, personal development, and success, particularly for those facing more vulnerable circumstances.

The objective of the mandate was to:

  • create a brand identity capable of embodying the Fund’s mission and its commitment to children;
  • humanize and strengthen the Fund’s positioning with the public and its partners;
  • develop a sustainable visual identity that would support the promotion of initiatives focused on youth development and success.

Our Approach

We approached this project based on a fundamental principle: the brand first needed to reflect the true essence of the Fund — supporting children today so they can reach their full potential tomorrow.

Our process was structured around three key pillars:

  • Bringing the client’s positioning and social mission to life through bespoke tools
  • Creating a human and inspiring visual identity
  • Implementing a structured brand guidelines document

The Result.

The new identity now enables the Fund to:

  • better communicate its impact within communities;
  • strengthen trust and engagement among partners and donors;
  • mobilize broader support around a cause that is essential to the future of Francophone youth in New Brunswick.

Témoignage du client

« Je suis très impressionnée par la qualité du travail réalisé par DPG Communication. L’équipe a su bien comprendre ce que nous souhaitions mettre de l’avant pour faire progresser notre région, tout en simplifiant concrètement le travail de notre équipe interne. Le résultat est professionnel, clair et fidèle à notre vision. Merci pour votre écoute, votre engagement et votre accompagnement tout au long du processus. »

  • Shirley DeSilva, Directrice - service de développement économique et touristique

Ready to see more?

Explore the full gallery.

View more projects

We use cookies to improve your experience and analyze website traffic. You can accept or manage your preferences at any time.

Accept
Decline
E-mail Call us